GLOBAL BRAND BUILDER LICENSING EXPERT BUSINESS DEVELOPMENT LEADER
Driving Dramatic Growth in Global Retail and Fashion
International Growth Strategy Development
Contract Negotiations & Legal Agreements
International Store Development
Global Branding Strategies (Digital & Brick /Mortar)
International Product and Brand Licensing
& Brand Implementation
Global Marketing Stragegies
Operational Infrastructure & Process
Market Share Growth
M&A & Partner Due Diligence
David Pilnick is a senior Global Branding and International Development executive with extensive experience and expertise launching brands globally and driving growth in intensely competitive environments and emerging markets. As President of Pilnick Associates, LLC, David is a strategic advisor to top global business leaders on international business development, growth, and expansion including: strategies for multi and mono brand retailers, brand development, shopping center strategy; development of target customer, tenant strategy, layout and, brand acquisition; mergers and acquisitions.
With a high profile, outstanding reputation as a top performer within the fashion industry, David has successfully driven extensive business development in China, Japan, Central Asia, the Middle East, Latin America, and Europe, and has an extensive global network of investors, fashion brands, digital and brick & mortar commerce operators, and real estate developers. He has successfully negotiated deals directly with HRH Prince Al Waleed bin Talal in Saudi Arabia and Carlos Slim in Mexico. A market strategist with a visionary approach to disrupting international development and entering new markets, David has been interviewed and quoted in numerous International publications including The International New York Times (Herald Tribune), The Financial Times, The Wall Street Journal and Women’s Wear Daily. He is also a sought after speaker on innovative international development and global branding.
Previously, as Senior Vice President of International Ventures at Hudson’s Bay Company/Saks Fifth Avenue, David successfully launched Saks Fifth Avenue as an international brand, developing and leading Saks international development strategy and expanding into new, unique markets with no prior presence. He was the first market mover in Mexico, the Middle East and Central Asia and opened 7 full line Saks stores there ranging in size from 60,000 - 150,000 FT2 . During these projects, David led all functional areas of the international team including: Real Estate, Merchandising, Marketing, Operations, Recruitment and Talent Development, Legal, IT and Logistics, and interacted extensively with top consulting firms including McKinsey, Boston Consulting Group and Kurt Salmon Associates, a division of Accenture, on particular projects. He also developed the international digital strategy for Saks B2C store digital marketing sites in all markets where Saks has an international presence, and established Saks Fifth Avenue’s brand presence and brand voice on all major International social media platforms.
Prior to his leadership role at Hudson’s Bay Company/Saks Fifth Avenue, David was an executive at Liverpool Mexico S.A DE C.V., the largest department store group in Mexico where he was responsible for negotiating and developing Liverpool’s international brand matrix as well as the development of many proprietary store brands. David began his retail career at Bloomingdale’s where he held various management positions under the leadership of Marvin Traub.
David holds an MBA degree from New York Institute of Technology and received his bachelor degree from New York University. In addition to his speaking engagements, he is a lecturer on International Retail Topics for the International Council of Shopping Centers (ICSC) and has been a Workshop Advisor and Lecturer at Columbia University.